Google Images - Photo / Image / Picture Search Engine Optimization - SEO for Photos, Pictures / Pics
Search engines have difficulties reading a pic or photo, especially when the image file’s content is poorly described. A significant amount of relevant traffic is lost as a result of poor annotation. The most effective way to make images and photos visible to search engines is to optimize the way you describe and present each image file.
There are a 5 ways to increase your chances to be found via image search:
Make sure the image filename describes the content of the photo e.g. seo.jpg
Use hyphens to separate the words describing the image in the filename e.g. seo-tv-search-engine-optimization.jpg
Place all image files in a folder called “images”
Use both an “alt” tag attribute and a “title” tag attribute to describe the content.
Make sure that the “alt” tag attributes are 2 to 12 words long and relates to your page’s content in a natural, grammatical manner that would make sense to users. The “title” tag attributes can be longer and can read like a full sentence.
The filename, “alt” and “title” tag attributes all help search engines, such as Google, Yahoo and Bing, understand the contents of your images/photographs/pictures online.
Here is an example of the HTML source code of an optimized image of the "SEO.tv" logo photo and how it appears on a web page:
< img src="seo-tv-search-engine-optimization.jpg" border="0" alt="SEO.tv" title="SEO.tv search engine optimization company" width="275" height="275" >
Here is how the SEO optimized image appears on the webpage:
Great tip for photographers.
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